Brandon is a former Coca-Cola and Apple advertising executive with over 20 years of experience in marketing at Madison Avenue advertising agencies advising top FORTUNE 100 companies on brand strategy. He is now a sought-after consultant, coach, and speaker on the topics of leadership and personal branding. Brandon hosts a top ranking podcast called Brands On Brands and is the author of the bestselling book, Front & Center Leadership, How Leaders Use Personal Branding to Stand Out and How You Can Too.
This Week: A newsletter refresh, a business rebuild, and a request for feedback
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Here are some ideas to ponder this week... 1) It's hard to see the forest through the trees. 2) Starting over is not for the faint of heart. (more to come on that). One Curiosity: Should this newsletter include my personal anecdotes and stories or just the topline ideas and opinions to give you something to think about? (I'd love to know your thoughts) Talk soon, Author of Front & Center Leadership Founder of Brands on Brands Consulting p.s. Check out my IG post about the difference between an influencer vs a personal brand. |
Brands On Brands Weekly
Brandon is a former Coca-Cola and Apple advertising executive with over 20 years of experience in marketing at Madison Avenue advertising agencies advising top FORTUNE 100 companies on brand strategy. He is now a sought-after consultant, coach, and speaker on the topics of leadership and personal branding. Brandon hosts a top ranking podcast called Brands On Brands and is the author of the bestselling book, Front & Center Leadership, How Leaders Use Personal Branding to Stand Out and How You Can Too.
Hey there! Have you ever noticed how hard it is to answer one of the easiest questions anyone can ask you? “So, what do you do?” We know too much about ourselves. So we start explaining. Our job. Our background. The company. The side project. The thing we used to do. The thing we’re trying to do next. Before long, we’ve given someone the highlight reel. But I’ve been thinking lately that maybe a better introduction isn’t a highlight reel. It’s a movie trailer. Three Things This Week One Idea....
Hey there! Before our family vacation two weeks ago, my kids asked an important question: “Can you wear Crocs while whitewater rafting?” We rented a cabin in the mountains, hiked, and took the whole family rafting. The trip was a 10 out of 10. And yes, Crocs in sport mode passed the test... although they weren’t as comfortable as Tevas (the official rafting shoe of dads everywhere). All that packing got me thinking about what we carry with us, and why some ideas travel farther than others....
Hey There! I tried a new newsletter format last week and totally messed up the subject line. It defaulted to "brandon@brandsonbrands.com" instead of the catchy headline I had planned. So not the best start to trying something new. Oh well! But, I'm still experimenting. So this week, I'm trying this "3 Things" format. Reply to this email and let me know what you think. Three Things This Week One Idea. One Inspiration. One Inquiry. ONE IDEA Don’t wait until you have something to launch before...